Media companies are striving to maintain their existing revenue streams as they cope with new methods of distribution, new partnerships and new business models. Marketing is becoming more complex as consumers attention fragments and advertiser spending splinters. Strategy becomes ever more important as new entrants like YouTube and MySpace disrupt a once-stable marketplace and media companies strive to maintain a dominant position amongst their allies and competitors.
As with any technological shift, there are new opportunities and new threats. FTI has deep industry experience in entertainment, media and telecommunications, with special expertise in digital distribution, marketing, rights optimization, competitive economics, M&A and strategy.
FTI’s Media and Entertainment practice is focused on helping the industry prosper in an era of disruptive change. We invite you to follow our links at left to learn about our point of view, our services, our industry segment expertise and our people.